Poet

"Landscapes" Poet Project Liberty

About Poet and Astronaut

Astronaut’s relationship with Poet, the largest ethanol producer in the world, actually predates the launch of our shop (our leadership helmed the development and launch of the Poet brand in 2006/2007). But our collaboration continued with award-winning advertising, design and video production for the company.

Most notable of these is a “Landscapes,” a short video program on Poet’s efforts to develop and commercialize cellulosic ethanol in Emmetsburg, Iowa, also known as “Project Liberty.” The piece earned the acclaim and commitment of farmers in the region, whose contribution to the effort was critical, along with the attention of leaders in biotechnology, including DSM of the Netherlands, which is now a partner in Project Liberty. The program also earned a Best of Show for Astronaut in the South Dakota Addy Awards.

  • Client: Poet
  • Industry: Renewable Fuel/Renewable Chemistry/Ag/Biotechnology
  • Services: Design/Advertising/Video Production